The presentation is designed to be both informative and actionable. It provides the audience with the knowledge they need to create and execute a successful digital marketing strategy. The presentation provides a flyover of the basics of digital marketing, such as search engine optimization (SEO), pay-per-click (Adwords/PPC) advertising, social media marketing and even will touch on some great artificial intelligence (AI) tools to help your business. That will take about 45 minutes and we will wrap up the session with an open mic question and answer session with the attendees. Show up with a notebook ready to learn. You won’t want to miss this session!

Speaker: Patric Fransko is the president of Eye Magnet Management.

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